Inside Voice Records

A Local Record Label.

Launch Date: April 2019



Inside Voice Records wanted to go very old school with their fonts, asking for Arial Helvetica.


Clean and minimal with big buttons was the look they asked for. So black and white with album covers adding pops of colour.

Album Art

With album art having multiple styles, having clean minimal typography and colours helps to tie everything together.

Web Solutions

The site needed to feature its artists latest releases, have a store to buy merch and albums, plus pages dedicated to each artist.

Identity, Packaging & Music

Inside Voice is a collective and record label based in the Cowichan Valley of Vancouver Island, British Columbia, Canada. Their goal is to shine light to ‘off the beaten path’ music from our island as well as eventually the world.

We Help You To

Where You Want To Be.

Polaris Marketing and Creative will create a  brand experience and marketing plan as individual as you and your needs; a story that will pull people in and make them want to be a part of it.