Launch Date: April 2019
Inside Voice Records wanted to go very old school with their fonts, asking for Arial Helvetica.
Clean and minimal with big buttons was the look they asked for. So black and white with album covers adding pops of colour.
With album art having multiple styles, having clean minimal typography and colours helps to tie everything together.
The site needed to feature its artists latest releases, have a store to buy merch and albums, plus pages dedicated to each artist.
Inside Voice is a collective and record label based in the Cowichan Valley of Vancouver Island, British Columbia, Canada. Their goal is to shine light to ‘off the beaten path’ music from our island as well as eventually the world.
Polaris Marketing and Creative will create a brand experience and marketing plan as individual as you and your needs; a story that will pull people in and make them want to be a part of it.
