CASE STUDY

GeekFamily Network

  • Support
  • Website Design and Development
  • SEO

A Network of Six Websites.

Launch Date: January 2018

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Typography

Each site within the network needed some design element to tie them all together. This was accomplished with typography.

Colour

Each site in the GeekFamily Network had existing brand-related colours that needed to be carried forward into the new network. 

Images

With over 30,000 posts imported into the GeekFamily Network, the new themes needed to accommodate over 1 million existing images.

Web Solutions

An internal private Wiki. A main website to display all the posts from the GeekDad, GeekMom, and GeekKid properties. Multisite with domain mapping. And more.

Identity, Packaging & Music

Six websites with unique needs. Hundreds of writers. One network. After months of studying user behaviour, identifying areas that need improvement, and careful planning and execution, the Geek Family Network was born.

  • Unzipper GeekDad and GeekMom from previous merge
  • Ability to cross-post between sites in the network using tags
  • Improve technical and on-page SEO
  • Over 10,000 301 redirects to maintain old SEO
  • Themes to better showcase content by categories
  • And so much more. White paper coming in the future.

We Help You To
TELL YOUR STORY

Where You Want To Be.

Polaris Marketing and Creative will create a  brand experience and marketing plan as individual as you and your needs; a story that will pull people in and make them want to be a part of it.